Why Instagram? Instagram explains on their Business Blog that their primary goal for businesses is to help them "stand out, get insights, and find new customers." That is a worthy goal and one that any business can appreciate. Boasting around 800 million monthly users, Instagram is one of the most viable forms of digital marketing […]
Digital marketing is huge. It encompasses a wide umbrella of electronic-based channels including social media, digital advertising, podcasting, blogging, text-campaigns, and more. Digital marketing can be extremely overwhelming. But it can also be a lot of fun. Because the best part about digital marketing is that it works. Electronic-based channels generate data which digital […]
When marketing an idea or a product, the success or failure of your endeavor rests largely upon your audience. Are you reaching out to the right people? Are they responding? Does your message resonate? When you find the right people for your audience, everything else falls into place. While Google’s search network works with keywords […]
When it comes to the acquisition of customers, a marketing company must seek to obtain the Midas touch. We want as many of our customers as possible to "convert," however we have set that metric. Every marketing company must have lead generation as their central focus. Brand awareness is great. Accruing more followers — worthy. […]
SEO writing is tricky. You want to be alluring. You want to invite people, and for them to stay. Your writing has to work for everyone within your target audience. To do this, you need to appeal to Google. Once you have Google convinced that your content is valuable, it will do the rest itself. […]
Productivity and positivity can make or break a company, especially one in its beginning stages. Because of this, there is an initial impulse to push, push, push; but this can lead to detrimental effects, and negate the desired effects, by leading to health issues involving stress and anxiety. Health Factors & Positivity Money and work […]
The word creativity can bring a lot of baggage with it. It’s been mythologized so often with stories of muses and artist’s grueling rituals, that trying to understand creativity and maximizing your own can feel like a foreboding prospect. But, to quote Nick Cave, beneath the mysticism, “it is just hard labor.” Creativity can be […]
Southeast Idaho pizza choices. What is the best? What is the worst? As an office, we came up with our thoughts on the matter. Read below to get our take on our favorite bake, PIZZA! Everyone has their hobbies. Everyone has their favorite food. We believe that sometimes hobbies and food can intertwine. In this […]
"And no farms. Everyone's pushing small town rural. A farm book would just be white noise." -Miles Finch, Elf When it comes to marketing, everybody competes in the same space. We're all trying to figure out how to craft the right message and send it to the right audience. Then, when someone tries something new that […]
"Do you like music?" Arguably one of the best icebreakers ever. Regardless of where you're from or how you were raised, everyone has an opinion when it comes to music. Whether you were brought up in a densely populated metropolitan area or out on the rural plains, we all grew up listening to something. Perhaps […]
